Monday, January 28, 2008

Where are YOU going?

Willis facadeHow many price comparison websites do we need? Confused moneysupermarket comparethemarket pricerunner gocompare carsurance uswitch... The list goes on

I fully intend to set up a website which compares the comparison abilities of all the other comparison sites. A meta-comparer, if you will. I might set up some rival sites too and then set up a meta-meta-comparer. Pretty soon it will be impossible for anyone to say "ah - what the hell - this one seems ok," without deliberating for at least a lifetime.

So Willis, now with their shiny new headquarters (cleaned up nice, though still not quite finished), might find it difficult in future to find applicants of a high enough caliber to fill their twenty-first century desks.

"Where are you going," they ask brazenly as you walk along their newly laid cobbled sidestreet, even though they themselves are, inadvertently, helping to breed the tip-toeing, risk averse, business process obsessed dilly-dalliers of the future. And how?

Footpath closed at Willis buildingSee this sign:

It's in the same league as urban mythical "may contain nuts" labels on packets of peanuts, being as it is a quite unnecessary notice given the unsurmountable nature of the building detritus behind it:
Blocked pathway at Willis building
Who on earth couldn't work out for themselves that that particular bit of footpath was, at this moment in time, not meant for walking on?

On the other hand... here's a thought - maybe it's a test. Maybe you're supposed to notice the incongruous nature of the sign and take it as an invitation to parkour your way around their building (they provide plenty of other props (benches) even though the road gets little to no sun). I shall apply for a job there, strut into the interview and simply say "Yeah - the sign. I know your game," and walk out as the MD.

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