Tuesday, May 22, 2007

Run, run, run to the Centre Broadgate

British land go upmarketBritish Land - the developers of The Broadgate Tower - have suddenly gone upmarket, replacing the dingy little British Land signs with larger, glossier signs more befitting the venue.

They've also opened a marketing suite. This strikes me as a tad late as the Tower is now almost (if not completely) fully pre-leased. I suppose there may still be a lot of space to let in 201 Bishopsgate.

Broadgate Tower marketing suiteWhat do they do in the marketing suite? Do they have an endless stream of top city executives popping by to chew the letting cud; unlikely I think. I may pop round during the week sometime. Finish work a bit early, slip my trusty suit on, and start talking in figures. I wonder if you can go on a site tour yet? Not sure how much use it would be to a potential tenant as it's probably still quite messy and dusty, but I'd damn well like to see inside the place!

This would probably be a good place to demonstrate how far away 201 Bishopsgate is from having photos of it included in a glossy brochure. Work on the facade has actually slowed, with only half a floor glazed in the last month (although large swathes round the back of the building are looking a lot more shipshape these days).

201 Bishopsgate201 Bishopsgate

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